Business Model How Does the Breathe Legal™ Franchise Work?
A Breathe Legal™ Franchise is provided the sole exclusive rights
to place Breathe Legal™ alcohol Breathalyzer machine with a
pre-defined territory. Each exclusive territory contains at least
200 Alcohol Serving Establishments, 50 of which contain Full
A Franchisee has the ability to place Breathe Legal™ machines
within any establishment or venue that sells or serves alcohol.
These establishments include bars, night clubs, banquet halls,
sports venues, restaurants, fraternity houses, charity events,
A Franchisee receives both vending and advertising revenue from
the Breathe Legal™ machines. This revenue is deposited every week
directly into the Franchisees' bank account.
Estimated Initial Investment
Breathe Legal™ estimated initial investment is illustrated
below. Start-up costs below reflect a single territory. Additional
territories are available for only $8,000 per area. Franchisee cost
for the Breathe Legal™ machine is $2,550.
- Low Capital Requirement: Breathe Legal™ Franchisees can
be in operation with as little as $25k in Investment.
- Low Monthly Overhead: Calibration of machine takes only
15 minutes per machine. With 15 machines installed, you can easily
calibrate all machines in 2 days a month.
- Very Few Competitors: We are the ONLY Franchised
Breathalyzer company. This gives Breathe Legal™ the added support,
growth, and brand recognition that no other Breathalyzer company
- Passive, Recurring Revenue Stream: Once machines are
placed, you can schedule nightly reports to be emailed to you of
how much money your machines generated. We have National
Advertising Brokers that are continually working to sell
advertising on your machines and generate you income. As a
Franchisee, you also have the ability to sell advertising outside
of your Area across all Breathe Legal™ machines, providing you yet
another stream of income.
- Short Time to Market: Once Breathe Legal™ training is
completed and machines are ordered, you will receive delivery and
can install within 45 days.
- No Building/No Build Out: You will not be waiting for
Site selection, build out, or contractor delays with Breathe
Legal™. Only thing to worry about is that your machine has the
ideal placement in the Bar!
- No Inventory to Maintain: The only inventory associated
with Breathe Legal™ are straws. You are not dealing with disposable
inventory or guessing what products will sell and which will
- Little to No Personnel Costs: The only labor required
for maintenance of the machine is a monthly calibration and
servicing that can be easily completed within 2-3 days per month.
This provides significant savings in regards to payroll expense,
payroll taxes, and health insurance expenses.