capital required:
$250,000
Number of units:
459
investment level:
investment level:
$200,000 ~ $500,000
franchising since:
1985
ROYALTY FEE:
4%

Checkers Drive-In Restaurants



WELCOME TO CHECKERS & RALLY'S BURGER FRANCHISING

Throughout our 20-plus-year history, Checkers & Rally's has been a pioneering force behind the American "Hamburger Nation." As one of the country's most recognized brands, our guests love for our seasoned and seared burgers, Banana Milkshakes, and Famous Seasoned Fries is driving us to expand in new cities and develop in existing markets across the country. Check out our burger franchise opportunities and come grow with us!

When you join an established brand like Checkers & Rally's, you join a strong established network of 800+ restaurants. Take a look at the six reasons below that make starting and owning a Checkers & Rally's burger franchise such a wise investment.

OPERATIONAL EXCELLENCE

From the day we first opened our doors in 1986, Checkers Drive-In Restaurants has become a market leader in the rapidly growing QSR burger business. As part of the Checkers & Rally's family, you'll benefit from this brand history and be instantly connected to our comprehensive support structure and one of the industry's most unparalleled operating systems. With a strong brand identity, excellent franchisee relationships and an outstanding executive leadership team firmly in place, Checkers & Rally's is well positioned for development across the country.

TRAINING

As a Checkers & Rally's burger franchisee, you'll benefit from a robust, hands on training program and support system designed to increase business value and operational efficiency. Highlights of this support includes:

  • 5-week intensive in-restaurant training program
  • A field-based franchise business team assigned to support each franchisee in their respective markets
  • Industry-leading real estate, site selection and construction support
  • Cost saving, volume pricing and ongoing quality guidance
  • Training managers, field marketing managers and operational support professionals
  • Customized management software and financial administration tools

POWERFUL MARKETING

Great brands are strengthened through powerful marketing. Checkers & Rally's franchisees benefit from a comprehensive suite of materials built to make our brand stand out from the rest. Designed to attract first time customers, establish a strong referral network, and encourage repeat visits, these materials include:

  • Television, radio, print and online advertising
  • Direct mail
  • Loyalty and seasonal programs
  • Social media
  • Public relations

PRODUCT INNOVATION

From the time we first opened our doors more than 20 years ago, Checkers & Rally's has always strived to break the mold in the burger business. Sure we could have just made regular burgers and fries, but we're about defining our own space and delivering bold flavors and "Wow in a Bag." Without fail, we've remained committed to offering innovative products with Guest-Obsessed© hospitality that fulfill our customer's ever-changing cravings. Some highlights include:

  • Signature Big Buford®
  • Classic Wings hand tossed in 5 flavors
  • Baconzilla!®, the monster of all bacon burgers
  • Fully Loaded Fries
  • Indulgent Banana Milkshakes
  • Grilled All-Beef Chili Cheese Dogs

INDUSTRY RECOGNITION

From our humble beginnings in Mobile, Alabama, Checkers & Rally's has expanded to become a national burger chain icon and is one of the best burger franchises around. Today, we stand as one of the fastest growing restaurants in our industry with more than 800 locations across the country. Along the way, folks have stopped to take notice and we're rather proud of that. Here is a sample of what they've been saying:

  • Entrepreneur magazine "Franchise 500" Ranking
    • Top 100 franchises in the U.S.
    • Top 100 fastest growing franchises in the U.S.
  • Franchise Times magazine
    • Top 200 franchise system
  • QSR magazine
    • The QSR top 50

SUPPLY CHAIN

When joining an 800+ unit chain, you are instantly connected to supply chain power. Checkers & Rally's franchisees are keyed into buying power and volume leverage so that they can receive the best pricing possible. It is extremely important to not only our franchisees, but also our executive team, to operate as one brand – grow as a brand, purchase as a brand, support each other as a brand. Franchisees benefit from:

  • Corporate Purchasing Department Support
  • Negotiate Product Costs
  • Controlled Inventory

Video Gallery

Upcoming Expos

June 15-17, 2017 - New York, NY

International Franchise Expo

The Javits Center

November 2-4, 2017 - Los Angeles, CA

Franchise Expo West

Los Angeles Convention Center

January 18-20, 2018 - Dallas, TX

Franchise Expo South

Kay Bailey Hutchison Convention Center

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