capital required:
$200,000
Number of units:
3
investment level:
investment level:
$200,001 ~ $500,000
franchising since:
2013
ROYALTY FEE:
6%

House of Cupcakes


ABOUT US

HOUSE OF CUPCAKES was founded in Princeton, NJ in 2008 by Ron and Ruthie Bzdewka, winners of season two of Food Network’s Cupcake Wars.

HOUSE OF CUPCAKES sells over 38 varieties of its delicious, award-winning cupcakes, as well as mini cupcakes, pushpops, cake-pops, and gourmet cookies and brownies. At HOUSE OF CUPCAKES, we are proud to make products that encourage people to celebrate the most important occasions of their lives.

Founder of Party City, and co-founder of HOUSE OF CUPCAKES franchising company, Steve Mandell was responsible for Party City’s expansion to more than 400 stores nationwide. Recognized as an expert in franchising, he was named by Ernst and Young as “Entrepreneur of the Year” in 1996. His belief, as Managing Partner, is that House of Cupcakes has the winning recipe for franchise success. He and the Bzdewka’s have partnered to develop House of Cupcakes into a national franchise.

A PIECE OF THE PIE

We are looking for motivated individuals who are hungry for a piece of the pie, or should we say, for a piece of the cupcake?

Our Franchise Development and Management team is committed to developing nationwide expansion opportunities with those with business experience to operate single or multi unit franchises.

A RECIPE FOR SUCCESS

HOUSE OF CUPCAKES founder, Ruthie Bzdewka, has developed and perfected secret recipes for our 38 Signature Cupcakes. As a franchise owner you will have access to the exact batter and frosting combinations that make these cupcakes so irresistible. We’ve done our due diligence and have conducted countless taste tests to perfect the taste, texture, and appearance of our cupcakes. Now that they are perfect, we are ready to start sharing them nationwide.

AVAILABLE ONGOING SUPPORT

As a HOUSE OF CUPCAKES franchise owner you will be exposed to the following:

  • Nationwide expansion opportunities
  • Access to our Franchise Development and Management Team
  • Assistance mapping out the franchise area of your selection
  • Local store marketing tools to promote your business in your area
  • A training program that will enable you to learn how to manage staff, operate the kitchen, engage consumers, and market your franchise
  • A website that will drive traffic to your store
HOW DO I GET STARTED?

STEP 1 • INTRODUCTIONS AND INITIAL RESEARCH

  1. Start communications process with our Franchise Development team.
  2. Fill out a Franchise Evaluation Form.
  3. Review the Franchise Disclosure Document.
  4. Meet senior executives and learn more about our brand.

STEP 2 • MARKET EVALUATION AND FIND REAL ESTATE

  1. Work with our real estate team to the select the right real estate in your market
  2. Negotiate your lease for the space.

STEP 3 • FINAL APPROVAL

  1. Execute a franchise agreement with HOUSE OF CUPCAKES, LLC

STEP 4 • BUILD OUT, TRAIN STAFF AND LAUNCH

  1. Build your store.
  2. Create your grand opening plan.
  3. Provide training for you and your staff.
  4. Open and conduct your grand opening event.

STEP 5. • AVAILABLE ONGOING SUPPORT

  1. After your opening, the HOUSE OF CUPCAKE Executive Team will be available for assistance with ongoing store operations, marketing and consumer engagement opportunities.
  2. For more information contact: Steven Mandell, Managing Partner, at 973-714-0686 or steve@houseofcupcakes.com

Video Gallery

Upcoming Expos

June 15-17, 2017 - New York, NY

International Franchise Expo

The Javits Center

November 2-4, 2017 - Los Angeles, CA

Franchise Expo West

Los Angeles Convention Center

January 18-20, 2018 - Dallas, TX

Franchise Expo South

Kay Bailey Hutchison Convention Center

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