capital required:
Number of units:
investment level:
investment level:
$373,350 ~ $623,300
franchising since:
6% | Advertising Fee: 3%

MOOYAH Burgers, Fries & Shakes

Our Company

MOOYAH Burgers, Fries and Shakes opened in 2007 with one thing in mind: creating the best burger, fry and shake experience ever and to having fun while doing it. The fast casual better burger brand began franchising with its first unit, and has grown to over 100 locations worldwide. MOOYAH offers fresh, never-frozen Certified Angus Beef®, all natural Jennie-O turkey, grilled and hand-battered all natural chicken sandwiches, black bean veggie burgers, and all-beef hot dogs—all served on non-GMO potato or multigrain wheat buns that are baked in-house daily. MOOYAH’s hand-cut fries come together in a six-step, 24-hour process, or Guests can opt for savory sweet potato fries. Top it all off with a 100% real ice cream shake, available in ten flavors. The brand is certainly family-friendly, but MOOYAH caters to all kinds of fun-loving folks with its welcoming, come-as-you-are environment.

Our Industry

The fast casual industry is what people want. Why? High quality food, reasonable pricing, and a memorable, convenient experience. Consumers don’t always have the time set aside for a full service dining experience and fast food isn’t in line with the majority of consumers’ health choices, so fast casual is top-of-mind these days. The busy professional, the health-conscious mother, the active high school student; these are all examples of consumers whose ideal option is a fast casual restaurant. MOOYAH offers its Guests a diverse menu with a comfortable, unique experience. Simply put, MOOYAH is the Simply Better choice in the fast casual industry. Why burgers? There are few things that can top a delicious, well-cooked burger. The comfort and nostalgia that takes over when you bite into a fresh, juicy burger is second-to-none.

Our Opportunity

MOOYAH gives individuals the opportunity to start and grow their own business, while being supported and guided by industry experts every step of the way. With a top-notch product, best-in-class franchise support team, and an established presence in the burger industry, you will feel confident and comfortable with your investment. On top of serving ridiculously delicious food, MOOYAH also provides a platform to support and enrich our neighborhoods’ organizations. MOOYAH’s fundraising program is beloved by schools, athletic teams, and non-profits across the country, and franchisees love having a turnkey, impactful program that consistently drives new customers into the restaurant.

  • A sought-after, strong brand in a rapid stage of growth
  • Leader in the Better Burger category
  • Competitive franchising fees and great sales-to-investment ratio
  • Best-in-class training
  • Experienced executive team
  • A network of diverse, driven franchisees
  • Focus on philanthropy and community support
  • Multi-unit territories available

With over 100 locations in ten countries and continued growth on the horizon, MOOYAH is the clear choice for your investment. With exceptional support from an experienced executive team, you can establish and grow your own business without going it alone. Make an investment in something that will bring you and your community unmatched satisfaction. Join the MOOYAH family today; we have the grill hot and ready for you.

Interview with CEO

Michael Mabry of Mooyah Burgers, Fries & Shakes

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MOOYAH Burgers, Fries & Shakes Targeting Greater Boston Area Expa

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Video Gallery

Upcoming Expos

June 15-17, 2017 - New York, NY

International Franchise Expo

The Javits Center

November 2-4, 2017 - Los Angeles, CA

Franchise Expo West

Los Angeles Convention Center

January 18-20, 2018 - Dallas, TX

Franchise Expo South

Kay Bailey Hutchison Convention Center


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